Intelligent Reach | Google Feed, Data Feed & Product Feed Management Intelligent Reach – Google Feed, Data Feed & Product Feed Management

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How it works

Increase Product
Relevance

Get your products found more often, by higher converting buyers. Average traffic uplift of 30% in first 6 months.

Extend Product
Reach

Great consumer experiences start with great product data. Ours underpins more than 800 digital commerce channels across 35 countries.

Drive Product
Profitability

Our advanced product data management and performance optimisation platforms deliver an average increased ROAS of 34% in the first 6 months.

Product Data
Experts

As one of the pioneers of product level data driven marketing and commerce, our 10 years + of learning is at the core of our platform and everything we do.

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Data Management


Our platform ingests your products, running automatic content analysis and optimisation, making high quality data available for any of our 1000+ digital commerce channels at the click of a button.

Our dashboards, data tools, alerts and reporting ensure data quality is maintained, whilst our automatic content optimisation drives actions based on actual revenue impact.


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Performance Management

Our proprietary bid management & product optimisation platform allows performance to be managed to hit your KPIs. Everyday our decision engine is making millions of decisions for each product, in each unique environment, combing data and performance optimisation to drive maximum returns.

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Trading Intelligence

Pricing Intelligence in the platform visualises your competitive position for every product you sell. This enables sophisticated trading and optimisation decisions in line with your trading strategy.


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Customer Success

case study


The Intelligent Reach platform drives revenue
uplift of 285% over Cyber Weekend.


IR made it quick and easy to setup a well optimised product feed, while the ability to optimise bids at item-level in the platform was important for us as a fashion retailer. This has enabled us to easily optimise performance and increase ROI


Andy Miller , PPC Manager


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Customer Success

case study


IR platform enables 17% MoM Growth,
and simple International expansion.


IR have enabled us to launch and optimise activity across multiple new online channels, resulting in considerable performance uplifts. Whats more, their proprietary platform allows us enter new markets with ease.


David Williams , Search Manager


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Customer Success

case study


Switching to Intelligent Reach from
our previous provider was the best
thing we have done.


We immediately saw a massive uplift in clicks and revenue. They are a key component to our expansion into other channels such as eBay too. Very switched on and knowledgeable team and I couldn’t recommend them enough!


Christopher Jowsey , Head of eCommerce


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Customer Success

Ebook


Data Quality


"Increasing competition and technological innovation means that omni-channel strategy has never been so important within e-commerce. Retailers have a growing network of channels and it is of the utmost importance that companies now keep up”


Steve Rivers , CEO Intelligent Reach


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Latest News


Global Ad Spend Growth is Down, while Mobile and Social are on the Up – so Make the Most of Every Penny or Cent you Spend

A blog yesterday from PerformanceIn announced that global ad spend growth has reduced by 1% globally. It says, “..this year’s global $563.4 billion on spend [is] to represent a dip in growth from 4.8% in 2016 to 3.8% this year.” However, it says it is set to grow this coming year. ...

Posted by Sophie Hurst on Jun 20, 2017 09:12AM

Building the Perfect Data Feed - Step 1. Setting up Your Master Feed

Product data is often fragmented and incomplete. However, existing technologies can complement an incomplete feed with additional data sets where previously none were possible, creating enhanced, enriched & high quality product data feeds. Setting up your master feed is the first step in ensuring your products can always be found, wherever consumers are looking.  ...

Posted by Adelina Manolache on Jun 02, 2017 15:31PM

Online and Offline Shopping Tracking Gets Closer as Google Links Ads to Store Sales

It is every marketeer's dream, to be able to track the impact of what they do on bottom-line sales. We can do it on many things nowadays, but not on everything - and it is and always has been, hard to track the impact of your advertising and other efforts, on whether a customer goes into a store to buy.  ...

Posted by Sophie Hurst on May 31, 2017 10:11AM